Blinc International | Our Work
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Our Work

Myer and Carols in the City
Myer and Carols in the City

Myer, iconic Australian fashion retailer, are naming rights holder to the two Carols in the City Christmas events supporting the Sebastian Foundation at Sydney’s Town Hall.  What was it? Myer challenged Blinc with the responsibility of finding a feel good public event which was attended by varying demographics including families, young professionals...

Elderton case study pic
Elderton Wines Promotion with Domayne Furniture

What was it? Since 2013, Elderton Wines has had a partnership with Domayne furniture due to a successful negotiation with the retail giant by Blinc International. The partnership was formed to run a promotion across Domayne’s 16 stores nationally in order to provide a sales incentive for Domayne’s customers, boost sales during...

Jesinta and Move
Jesinta and Move

What was it? Move is a premium retailer of electronics accessories which launched in 2013. They are uniquely positioned as holding only products that are premium in both technology and style and as having a fusion of fashion and ‘on-the-go’ electronics. Since its inception, Move has opened nine stores nationally and was...

Barry Hall and Kleenex
Barry Hall for Kleenex

What was it? Blinc was employed to source Talent for the latest Kleenex campaign in 2015, ‘Soften Up’ which was developed by J. Walter Thompson, Sydney. The campaign created a new positioning for the entire Kleenex facial tissue range and aimed to break a common association with illness and remind Australians...

Myer Fashions on the Field
Myer Fashions on the Field

Myer, iconic Australian fashion retailer, are title sponsor of the Myer Fashions on the Field competition to various racing clubs across Australia. What was it? Blinc International were challenged with the business objective of encouraging the Myer shopper back in store as well as highlighting key designers and seasonal fashion through brand...