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Blinc International | Corporate Responsibility
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Corporate Responsibility

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  • STEP 1: BRIEFING

    • Discuss company objectives
    • Determine your outcomes
    • Do you have an existing partnership?
    • Is this a new partnership?
    • Current partnerships

  • STEP 2: RESEARCH

    • Research 300 charities
    • Competitor analysis
    • Does the charity have too many partnerships
    • Determine assets
    • Potential for staff engagement
    • Check money spend on admin
    • Endeavor to own a day/week on the charity calendar

  • STEP 3: SELECT A PARTNER

    • Short list options
    • Marry your outcomes with the charity objectives
    • Delivery of KPI’s
    • Assess conflicts of interest/limitations
    • Review the cost

  • STEP 4: NEGOTIATION

    • Gauge level of partnership
    • Funding required
    • Can you own or name an event
    • Branding-online and offline
    • Engagement with staff
    • Does the charity have ongoing internal staff support

  • STEP 5: CREATE A CONTRACT

    • Draft legal terms
    • Draft agreed rights
    • Liaise between parties
    • Confer with legal departments
    • Ensure delivery to signature phase

  • STEP 6: PARTNERSHIP EXECUTION

    • Liaise between parties on announcement
    • Provide ongoing support meetings
    • Ensure delivery of contracted assets
    • Manage day to day (if required)